The latest recipient of the Nobel Prize in Economic Sciences, Esther Duflo, made a monumental impact in the field of economics by being both the youngest person to ever receive the award and only the second woman to do so.
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Instagram is a fundamental part of the 21st century and has single-handedly reshaped the way we interact with each other. Its online prevalence is astounding; as of 2018, 1 billion users were reported to use Instagram monthly to share their photos and short videos. Along with Instagram’s swift rise in popularity, it has also faced an exponential rise in wealth as it was estimated to be valued at 100 billion dollars in 2018 from its initial net worth of 1 billion dollars in 2012. In short, Instagram’s cult-like popularity makes it a goldmine for advertisers and businesses looking to enhance their online engagement with the consumer market. They do this with the help of the revolutionary walking advertisement: the influencer. The recent developments in online advertising beg the question, is Instagram the new advertising frontier or is it simply a transient phase in digital marketing?
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“Fast fashion” is a term used by fashion retailers to describe the inexpensive designs that move quickly from the catwalk to stores. It’s defining feature is that it does not have a certain look; it simply feeds of existing trends. This results in fashion retailers introducing hundreds of new products on a weekly basis. It has grown into an addiction for consumers and is slowly consuming our minds. But at what cost?
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